About Us
It was 1999…
Cell phones still had antennas, the internet made you wait with dial-up tones, and truly natural products were hard to find on store shelves. For new and expecting mothers, finding safe, effective skincare that supported their unique journey was even more difficult.
That’s when Bella B was born. From the very beginning, our mission was simple: to create natural and organic skincare products that mothers could trust—for themselves and their babies.
We started with stretch mark prevention creams, breastfeeding care, and postnatal healing solutions—all thoughtfully developed to meet the real needs of moms, at a time when those needs were often overlooked. We then expanded the product line to offer a complete a comprehensive baby care, including bath products, cradle cap shampoo and treatment, and remedies such as soothing ointment and chest rub.
Decades later and still family owned, we continue with the same care and purpose. We're located in San Clemente, California, and still care for each customer as we did in the beginning. Powered by modern science and guided by our original promise, Bella B remains committed to supporting every stage of motherhood—with honesty, safety, and love.